A dream that became a great example

Uberlândia Refrescos is the result of the dream of a visionary businessman called Maurílio Biagi, an Italian immigrant who installed the warehouse of the Coca-Cola franchise, Refrescos Ipiranga S.A., in Uberlândia - MG in 1971. With his entrepreneurial vision, Maurílio made the Coca-Cola brand known in the Mineiro Triangle and a factory was installed in the region.

Located in a strategic point of distribution in the region, the company directly and indirectly attends more than 2.5 million customers and 20 thousand clients, directly employs more than 1,100 collaborators and is recognized in the market for its transparency and ethics in business. FInd out more about other business units, distributors and offices which are part of the company.

A company that cares, looks after and inspires

  The personnel management at Uberlândia Refrescos is one of its strongest attributes - their goal is to guarantee the satisfaction of those who are responsible for the company's results. Practices such as priority for internal selection and recruitment and investments in their intellectual capital through programs like Educational Assistance, Professional Learning, Telecurso 2000, Placements, partnerships with teaching institutions and financing for school materials, among others, demonstrate the commitment that Uberlândia Refrescos has with the personal and professional development of its collaborators. Take a look at all of our benefits


To satisfy our internal and external clientele, maintaining excellence in the quality of our products and services in the drinks market, honoring all of our commitments.


To be recognized as the best drinks company, by means of sustainable actions that focus on quality, service and development for internal and external clientele.


  • Ethics
  • Transparency
  • Humility
  • Loyalty
  • Respect
  • Honesty
  • Equity
  • Professionalism
  • Responsibility
  • Solidarity